Smaug’s blog
Behind the videos, the profile’s numbers, and what brands thought of the partnerships.
How the potty-pad video passed 2 million views
The Reel where Smaug seems to understand the potty-pad request went viral with no paid boost. The numbers and what came next.
Why Smaug narrates his own videos
Daily life becomes a story in Smaug’s voice, scripted and edited by his tutors. The profile’s formats and who does what.
What brands said about Smaug’s videos
K-Dog, Pethelp, Cachorraria, Biobone, World Veterinária, and DrogaVET: what was delivered and what each brand said.